Tag: translation

diversification of translation services

A Diversification Strategy for Your Translation Business

In business, diversification can apply both to services and products. Choosing to concentrate on a single product or a single service is a good strategy in the beginning. A startup can concentrate its energy on doing one thing to the best of its ability. But when a company starts to grow, there will be many opportunities to add products and/or services, acquire new clients and enter new markets.

Read More »

A Video Localization Strategy For Your Video Content Marketing

Content marketing is a form of marketing that makes you listen carefully to what your customers have to say and discover what their needs are. You have to focus on your customers’ challenges and establish a connection by providing information — and a solution — whenever possible.

Read More »


Sign up for my monthly
#SmartReads on the Translation Industry

    Your email is safe with me and I will never share it with anyone.